Amanda Howard, Senior Product Designer

AI-native, research-led senior product designer

Deep research and real enterprise complexity, at the speed and depth AI makes possible

Explore My Case Studies

Redesigned, Not Ported: Rebuilding Thrive Apply Around What Recruiters Do

Thrive TRM

How might we bring a legacy feature into the updated product without carrying its problems along?

Role Senior Product Designer, with a PMWhen July to September 2026, design through development, in phasesResult Shipped

Posting details in the draft stage: review the public page, then publish. The Apply button takes the firm's brand color from its branding settings. Reconstructed from my final design.

Four Decisions I Led

  1. Redesigned, Not PortedNet-new over a re-skin, after weighing every user need.
  2. Applicants Reviewed in ContextReview and process on one screen, not a new tab per application.
  3. Privacy and a Smarter RecordNo probing a firm's database, and consent carries into the record.
  4. Scope CallsSeparate workflows kept separate, and a delighter designed ahead of scope.

Inside the case study: the research that changed the design, each decision in depth, and what I'd warn you about when designing with AI.

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AI-Native Design: Designing with AI, and for It

How might we use AI where it makes the product and the design better, and leave it out where it doesn't?

Role Senior Product DesignerWhen 2025 to 2026

The reports portal, recruiter view: AI suggests a visualization (or text only) for one section at a time, and the recruiter prompts, edits the words, or sets who sees it. Reconstructed from my draft. Invented firm and data.

Where I Led

  1. Code Prototypes over AI MockupsI made the case for more than six months, and the team switched.
  2. Smaller Tickets for AI-Built WorkStory-sized pieces beat one giant ticket, for speed and accuracy.
  3. AI That Suggests, Not ChatsScoped prompts and clickable options kept reports accurate and affordable.

Inside the case study: the reports portal, migration blockers turned around in days, my own apps, and the decisions I made around AI.

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Off-Limits for One Search: Designing a Restriction Nobody Can Miss

Thrive TRM

How might we protect client relationships when a restriction only applies to one search?

Role Product Designer, promoted to Senior Product Designer in April 2026Design September to October 2026Released October 2026, in production

1 A regular flag: this person might be off limits, so look into it.
2 Restricted for this project: take them off the search now. Reconstructed from my final design, with invented people and companies.

The Calls That Shaped It

  1. A Different Signal for a Different ActionA red strip and banner mean take them off this search now. The regular flag stays small.
  2. Warn, Don't BlockThe warning follows the person into the add dialog, and the recruiter still makes the call.
  3. Words a Recruiter Can Act On"Restricted for this project" inside it, and the project named everywhere else.
  4. Setup Starts with the InvestorNaming the investor fixed the old workaround at its source.

Inside the case study: where the restriction shows up, each call in depth, how I worked with AI, and what I'd do differently.

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Abdalla Emam

Her understanding of the user experience design process and, in particular, her user research skills and workshop facilitation skills are top-tier.

Abdalla Emam, Former Director of Product Design at Thrive TRM

More Work

Range

Research and Workshops

Journey mapping, interviews, and cross-functional workshops that led a company to rebuild its product.

Systems Thinking

Design that fits the business case, reuses the front-end components, and gives dev and QA something they can build and test.

Teaching

Thirteen years in classrooms and two master's degrees in education. It's why I run good workshops and explain decisions clearly.